Opportunity Scan

To some, innovation simply means developing new products or services and to others the focus of innovation is on the generation, prioritization and development of radically new ideas. No matter which view you prefer, new ideas eventually should lead to new or improved products or services. Generating opportunities and good ideas require an adequate process and good learning abilities. Our specialty regarding the Opportunity Scan is the generation of new ideas.


Opportunity Update

In order to formulate and maintain a winning strategy, recognizing opportunities should be a dynamic activity. Therefore we offer an updated report within a preselected time span. With this approach, our clients can enjoy the full service we have to offer on a regular basis to create a long term sustained competitive advantage. This Opportunity Update scan can provide a firm with opportunity leads and R&D support in developing and initiating innovative concepts.

Opportunity Development

Certain opportunity leads are recognized but need further development into a more refined concept. Where the Opportunity Scan provides general leads on the possibilities of developing innovative opportunities, the Opportunity Development emphasize on only one or a few opportunities. With this in-depth investigation, a larger scale of resources is used to provide our client with value-adding information. We will investigate the direct and indirect environment of the market of the product or service in order to extract knowledge from related industries.


Concept Development

The world holds an infinitive number of opportunities, however only few are actually developed. This leaves room for further development of new ideas. These ideas do not merely mean new products with a marketing campaign and a focus on sales performance; it entails development of concepts beneficial to the whole society.